Privacy policy
At Optronic, we care about personal integrity and therefore actively and systematically work to process personal data according to the General Data Protection Regulation (GDPR). In this privacy policy, we explain and clarify how Optronic, as the data controller, processes your personal data as a visitor and user of our website. By visiting and using our website, you agree that your personal data will be processed in accordance with this privacy policy. Below you will find information about the processing as well as your rights as a data subject.
If you have any concerns about how Optronic processes your personal data, you have the right to contact the Swedish Data Protection Authority.
What is personal data?
Personal data is information that directly or indirectly can be linked to you as a living individual. It can be either a single piece of data or data combined with other personal information that can identify you as an individual.
What personal data do we collect?
On our website, we collect your personal data to analyze the user experience. We process these personal data on the legal grounds of consent, contract, and legitimate interest.
Cookies
We use a third-party tool to collect anonymized and aggregated data about your use of our services. This tool uses “cookies”. The collected data is used to improve our services, develop new functionalities, and create marketing models.
Why do we process personal data?
Optronic processes personal data on the website to fulfill our commitments to you as a registered user. Additionally, they may be used to improve our communication by providing relevant information about marketing, events, and services. The processing is based on the contract or customer relationship that arises when you, for example, contact us via forms on the website. We use this data to best manage your inquiry. We also collect personal data from our website to analyze the user experience.
Email
When we receive emails from you, the personal data you provide is processed on the legal grounds of legitimate interest, consent, and contract.
You can request at any time to have your emails deleted by contacting us at info@optronic.se
How long do we store your personal data?
The personal information we collect about you is processed only as long as it is relevant to the purpose for which it was initially collected. When you register for our events or seminars, we will store the personal data for 24 months. The personal data you provide to us by sending an email will be processed as long as the purpose of the processing is still relevant. We actively work to process collected personal data in accordance with established data protection and retention policies.
How do we protect your personal data?
At Optronic, we care about personal integrity, and therefore your personal data is always protected with us. We handle personal data responsibly, whether it concerns our customers, employees, suppliers, or partners. The personal data we process is handled with appropriate technical and organizational security measures to prevent and limit risks associated with disclosing personal data such as unauthorized access, disclosure, alteration, misuse, and destruction. This personal data is processed in a lawful, correct, and transparent manner. In the event of a data breach, we have a routine in place. We continuously evaluate our data protection work to ensure that we meet legal requirements and make changes if necessary. We also maintain a register of the registers that process personal data.
Your rights to access, rectification, and deletion When Optronic collects and processes your personal data, you have the right to:
Right to access: You have the right to request a copy of the data we handle about you. Right to rectification: You have the right to correct incorrect or incomplete information about yourself. Right to deletion (“The right to be forgotten”): You have the right to request the deletion of your personal data when they are no longer necessary for the purpose they were collected for. However, when your personal data is needed for us to fulfill our mission or due to legal obligations, it is not possible for us to delete them.
Changes to the privacy policy Optronic reserves the right to change and update this policy at any time, so you should regularly visit this website for the latest version.
Last updated: 2018-12-03
Contact
If you want to contact us regarding our personal data processing, you are welcome to email us at info@optronic.se